Branding for Just Facts

Just Facts is a think-tank organization that provides research on current issues. A bold, straightforward logo ending with a period, along with political party neutral colors, was the solution for this group. Their website is their primary vehicle for communicating their research, so we worked to ensure a smooth user experience as they sift through the depths of research available to them.

After creating the brand from concept to execution, I collaborated with the client and programmer on the design of the website from aesthetics to the user experience. Programming and implementation done by Jon Heller.

  • For Just Facts